The China Youth E-Commerce Internet Celebrities Village is founded at a conference held in the Hangzhou Future Sci-Tech City on March 16. [Photo/zj.zjol.com.cn]

The China Youth E-Commerce Internet Celebrities Village was founded at an online conference held in the Hangzhou Future Sci-Tech City on March 16. 

In recent years, internet celebrities in China have been rapidly gaining popularity, shaping the consumption habits of people and the sales models of companies.

Since the beginning of the COVID-19 outbreak, many companies have faced great challenges selling their products, threatening their very survival.

But many young people engaged in e-business offered help to small and medium-sized companies by donating protective medical supplies and promoting agricultural products online in an attempt to help control the virus while contributing to social and economic development.

The purpose of the China Youth E-Commerce Internet Celebrity Village is to bring together youth interested in e-commerce to help grow the real economy, said Ma Liyang, secretary of the Hangzhou committee of the Communist Youth League.

A series of policies will be launched to attract internet celebrity incubation companies, brokerage firms, and young internet celebrities to the village.

During the conference, a plan to nurture new internet celebrities was also announced to help  companies market themselves.

Wang Junhua, chairman of Wenzihui, a company that provides services for e-commerce companies, was elected the first president of the village, and a number of well-known internet celebrities were appointed as the first honorary villagers.

Wang Junhua, chairman of Wenzihui, a company that provides services for e-commerce companies, is elected the first president of the China Youth E-Commerce Internet Celebrities Village. [Photo/zj.zjol.com.cn]