The Road to Hangzhou 2022 episode 9: The Games and the official merchandise
With the 19th Asian Games approaching, its cultural imprint is growing, with its official merchandise finding its way into people's lives.
In this episode, we will take a look at the exquisite techniques and craftsmanship used in making the official merchandise.
The official merchandise covers more than 300 items in nine categories of badges, precious and non-precious metal products, handicrafts, silk products, stationery, household and lifestyle products, clothing and apparel, toys, as well as postal products.
The products are available at 31 licensed retail stores, which include the Qinghefang store, Civic Center store, Wulin Square store, Gushan Mountain store, Qingchun Book Center store, Hangzhou Tower store, and Wensli Showroom store.
The dazzling array of the official merchandise, such as classical, yet fashionable fans, refined and elegant silk products, as well as small, but exquisite souvenirs, is the result of craftsmen's persistence and commitment to traditional arts and techniques. Each of the products is unique in its way, as well as full of the characteristics of the Asian Games and Hangzhou.
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