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Female entrepreneurs showcase delicacies, boost tourism via e-commerce in Jiande

Xinhua| Updated: January 26, 2026 L M S

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A vendor promotes food products via live-streaming at a theme event promoting the culture and tourism of Jiande city, in Hangzhou, East China's Zhejiang province, on Jan 24. [Photo/WeChat account: JDFB64734823]

On that day, a theme event promoting the culture and tourism of Jiande city in Zhejiang province was launched in Hangzhou. Female entrepreneurs from 16 towns and sub-districts in Jiande brought a variety of handmade delicacies and local agricultural products such as tofu buns, eggs, strawberries, lotus seeds, tea, and dried fish to the public.

In recent years, Jiande city has helped local women achieve employment at home through e-commerce and live-streaming, greatly increasing women's income.

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Citizens visit a theme event promoting the culture and tourism of Jiande city, in Hangzhou, East China's Zhejiang province, on Jan 24. [Photo/WeChat account: JDFB64734823]

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