ZheBA ticket doubles as citywide tourism pass
The provincial championship stage of the 2026 Zhejiang City Basketball League, known as "ZheBA," tipped off on Sept 4, with Hangzhou offering more than 200 tourism and cultural perks to fans and players during the tournament.
The offers cover dining, accommodation, cultural products, scenic spots, and leisure activities. Fans and players can enjoy discounts before and after each game by presenting their competition credentials, work permits, or game ticket stubs.
The Hangzhou Municipal Bureau of Culture, Radio, Television and Tourism has partnered with 13 districts, counties, and county-level cities to offer a "three-piece" package featuring local intangible cultural heritage, food, and cultural products. Ticket holders can enjoy the benefits for three days before and after a game, extending their trips beyond the court.
Attractions across Hangzhou are offering discounted admission, while restaurants and other businesses are providing special deals on local cuisine and cultural experiences.
Hangzhou has also added six immersive tourism-sharing spaces, expanding the network of destinations where fans can relax and explore the city beyond the games. Visitors with ZheBA tickets can receive special offers at participating venues.
Accommodation deals are also available. More than 20 hotels under H World Group are offering rooms at 85 percent of listed rates, with breakfast included. Selected hotels in Fuyang and Hangzhou have introduced special room rates and discounts on nearby attraction tickets.
The program aims to turn the tournament into an opportunity for fans to experience Hangzhou's cuisine, attractions, culture, and leisure offerings.
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