Skiing and a variety of other winter sports have become a popular seasonal pastime for a growing number of people in Zhejiang province.

The province boasts many ice and snow resorts, both indoor and outdoor, providing ample choices for enthusiasts. Notable examples include the Wansongling Ski Resort in Hangzhou, Qiaobo Ice and Snow World in Shaoxing, Taihu Lake Longemont Paradise in Huzhou, SkyLand ski resort in Anji, and Pan'an ski Resort in Jinhua. Moreover, such facilities are increasingly taking root across the province.

According to a ski industry white paper, the 2024-2025 winter sports season saw a national participation of 26.05 million skiers. Zhejiang ranked sixth nationwide with 1.29 million participants, leading all southern Chinese provinces in skier numbers.